Marketing Executive - Fundraising

External Relations

About the role and the RVC Animal Care Trust:

This role supports fundraising activity at the Royal Veterinary College largely through its registered charity the RVC Animal Care Trust (ACT) within the Directorate of External Relations. The ACT aims to improve animal health and care through clinical practice at our animal hospitals, education of veterinary and science students, and pioneering research. The post-holder will devise and deliver cohesive on and offline marketing and communications plans to support fundraising activities and taking responsibility for the charity’s brand identity and online presence.

About you:

You are a marketing and communications professional with experience across multiple channels and tools, including web, email, social media, print, PR, and face-to-face communications. You’ll bring innovative ideas to support the Fundraising Manager in the delivery of our fundraising strategy, helping to integrate online and offline activities to demonstrate our impact and engage diverse audiences.

You're confident in managing multi-channel campaigns and have experience designing digital and print promotional materials, managing social media and web content, and using SEO/PPC to boost engagement. You'll have experience using CRM systems and analytics tools to help develop marketing plans that achieve clear objectives and measurable outcomes, aligned with our fundraising strategy.

A strong communicator, you can create compelling copy for various platforms and audiences. You have experience sourcing impactful content to support fundraising campaigns including photography and video editing. With support, you can develop, test, and evaluate campaigns to demonstrate the success of your ideas and apply learnings. Your flexibility, organisational and prioritisation skills enable you to enjoy working in a small but fast-paced team.

With a focus on delivering ROI, you build and maintain collaborative relationships with internal teams and external partners, including our loyal fundraisers, to drive engagement and support for our cause.

We offer a generous reward package and benefits including:

• Competitive and attractive pension package
• Generous 30 days annual leave (plus bank holidays and concessionary days) pro-rata
• On site café and restaurant
• Free membership to the Fitness and Wellbeing Centre located on site.
• Cycle to work scheme.
• A range of family friendly policies, including adoption, maternity and paternity pay and leave.

Applications close 17/02/2025

Interviews to be held on 24/02/2025

Contact name: Hannah Papapetrou – hpapapetrou@rvc.ac.uk